At first glance, the Urban Decay Eyeshadow Primer Potions* packaging looks really cheap - the box it comes in and the tube itself. The design and style is nice but it could have been made from better quality materials to give it a more expensive feel as at £15 it costs six times as much as the MUA eyeshadow primer.
The product comes out of a long thin nozzle which is handy for controlling exactly how much you'd like and isn't messy. One good thing about the tube is that when you can't squeeze anymore out, you can cut it open to use the last bit. I'm not the only one to do this with the more costly products am I?? It is quite thick in consistency and looks a little bit bobbley (see pic below) but it blends out smoothly and dries quickly which is a big plus as you don't need to worry about waiting to apply your eyeshadow.
Longevity wise.. I tested this out during hot, sticky weather at work with no air con, an evening out and numerous days out too. The first time I used it, I applied a really tiny amount and found it creased quite quickly so obviously I didn't use enough. After that, I applied a more generous amount and it lasted perfectly - no creases what so ever. I should also add that I have naturally quite oily lids. Just so you know. Lovely yes? :)
So how does Urban Decay Eyeshadow Primer Potion* compare to MUA eyeshadow primer - which will it be in future? Urban Decay without a doubt. The MUA primer creased for me every time after 2/3 hours but this one doesn't so it's a clear winner. MUA might be cheaper but it doesn't work for me - I'd happily pay more if I know it's actually going to work.
You can purchase Urban Decay Eyeshadow Primer Potion* here (free delivery too!)
Which eyeshadow primer do you use? xxx
*This product was sent to me for review. All words and opinions are my own.